Project Overview
Paradise Compounding Pharmacy is a specialized healthcare provider offering custom-compounded medications tailored to individual patient needs. They approached WJ Digital Solution to revamp their online presence and grow their visibility within both the local community and niche medical markets.
Objectives
- Build a professional, user-friendly website with a focus on trust and credibility
- Improve local SEO to attract more foot traffic and online prescription requests
- Increase awareness of their specialized services (e.g., hormone therapy, veterinary compounds)
- Establish a digital presence that communicates both professionalism and compassion
Services Provided
- Website Design & Development
- Custom-built, responsive WordPress website
- HIPAA-compliant contact forms
- Service pages for all core compounding categories
- Blog section for health and wellness articles
- Search Engine Optimization (SEO)
- Keyword research tailored to compounding pharmacy searches
- On-page optimization (meta titles, alt tags, schema markup)
- Google My Business optimization and citation building
- Social Media Management
- Setup and branding of Facebook and Instagram
- Monthly content calendar focused on wellness, health tips, and pharmacy updates
- Community engagement strategies and ad management
Email Marketing
- Monthly newsletters promoting new services, FAQs, and patient education
- Automation for prescription refill reminders and special offers
- Brand Strategy
- Refined messaging to reflect compassion, trust, and medical precision
- Visual brand consistency across all digital touchpoints
Results
- 52% increase in organic website traffic within 3 months
- Top 3 Google rankings for keywords like
- 25% increase in prescription refill form submissions
- +500 social media followers with consistent engagement
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